Sora 2 made a lot of buzz in the market as soon as it launched because of its video generation capabilities. On one hand, a few selected users and Sam Altman are all praise for the AI video generation mode. It seems that the same is not going well with popular Hollywood studios and agencies. In a recent development, the Creative Artists Agency thrashed OpenAI’s Sora verbally, claiming that the app is a significant risk to intellectual property.
And the agency we are talking about here is not just a regular one, it represents some of the greatest artists like Tom Hanks, Scarlett Johanson, Doja Cat, and more. The agency said, ‘humans, writers, artists, actors, directors, producers, musicians, and athletes deserve to be compensated and credited for the work they create.’ With this statement, they questioned the ethics of OpenAI, which, in the name of artificial intelligence, has been using copyrighted material for a long time now.
CAA also wrote, ‘Or does Open AI believe they can just steal it, disregarding global copyright principles and blatantly dismissing creators’ rights, as well as the many people and companies who fund the production, creation, and publication of these humans’ work? In our opinion, the answer to this question is obvious.’
Is Legal Trouble Incoming For OpenAI?
The agency in the picture here, CAA, has clearly said that they are open to hearing solutions from OpenAI, but is simultaneously working with unions, global policymakers, IP leaders, and legislators from all over the globe.
Other big names like Disney and the Motion Picture Association have also said that the generations of Sora 2 are clearly violating the copyright law. This marks the first-ever instance where the big names of the industry are standing up against AI in a unified tone. It will be interesting to see how the matter moves forward from here. One thing which we can see now is that people ae waking up and understanding that these AI generation models are doing nothing but presenting mixed and matched content in the best possible set up.