Updated at 9:40 A.M. on July 11, 2025.
The best Amazon Prime Day deals are here for a little while longer, and we’ll make sure you don’t miss a thing. This year, the retailer’s sale event was twice as long as usual, running from July 8 through today, July 11. We’re down to the final hours now, but you can still save on thousands of products (like fitness trackers, coffee makers, and more).
This Amazon Prime Day, we’re answering all of your big questions about when to shop, where to find the best sales (spoiler alert: here!), and what’s worth buying. To get the biggest savings—plus fast, free shipping—you’ll need to sign up for an Amazon Prime membership. It’s usually $15 per month, but the retailer is offering a free, 30-day trial for new customers right now. Get. On. It.
What are the best Amazon Prime Day deals right now?
Amazon Prime Day deals can be pure mayhem. There are easy-to-miss “lightning deals” that start and stop at all hours—and sometimes, supplies and sizes run out before you have the chance to check out. That’s why we’re scouring the site for you and updating this page (and many others) regularly until the very end of the four-day event (which, again, is today!). Here’s a peek at our favorite deals right now.
- Vitamix A3300 Ascent Series Smart Blender—originally $650; now $520 (20% off)
- Dyson Airwrap Origin—originally $500; now $375 (25% off)
- Urevo Smart Treadmill—originally $799; now $380 (52% off)
- iRobot Roomba Combo i5 Robot Vacuum and Mop—originally $350; now $180 (49% off)
- Amazon Kindle Paperwhite—originally $160; now $125 (22% off)
- Foreo FAQ 202—originally $799; now $620 (22% off)
- Apple Watch Ultra 2—originally $779; now $650 (17% off)
- Oura Ring 4—originally $499; now $424 (15% off)
Shop the best Amazon Prime Day deals
We think these will sell out first—so if something catches your eye, add it to your virtual cart ASAP.
Best tech deals
Now is a great time to treat yourself to a new gadget that’ll make life a lot easier. Grab the buzzy Oura Ring (the newest model is finally on sale!) or pick up Bose’s portable Bluetooth speaker for your next outdoor adventure.
Best Apple deals
Apple devices don’t go on sale often—so, when they do, jump on those deals ASAP. If the headphones you rely on for workouts, commutes, and generally zoning out are finally giving out, upgrade to a pair of AirPods Max (multiple SELF editors swear by them). While you’re at it, pick up some Airtags to throw on your keys, in your work bag, or in your luggage, so you’ll always be able to track them down.
Best Amazon device deals
It only makes sense that Amazon is discounting its own suite of smart devices, like the retailer’s handy smart home plugs—our senior commerce editor confirms they make life a lot easier by allowing you to turn your lights, A/C, or other devices on from far away with the help of Alexa. And you won’t have to stress about lugging your beach reads to the shore if you snag a new Kindle Paperwhite while it’s on sale.
Best smartwatch deals
Haven’t jumped on the fitness tracker bandwagon yet? They can help you train better and recover faster by letting you know what your body needs. We highly recommend checking out the SELF Home Fitness Award–winning Garmin Venu 3S if you’re a runner or weightlifter who wants all the stats.
Best headphone deals
If listening to podcasts is your daily ritual, then you deserve a solid pair of headphones with excellent sound quality. One SELF writer is picking up Apple’s Airpods Pro 2 during this week’s Prime Day sale—they’re noise-canceling and feature adaptive audio, meaning they can sense if someone is talking to you and will lower their volume, so you can hear better.
Best kitchen deals
Weeknight dinners and Sunday meal prep don’t have to be a chore with these deals on a time-saving air fryer, a set of Rubbermaid containers, and more. We even found Ninja’s buzzy ice cream maker on sale, if you want to whip up sweet treats this summer.
Also check out the savings you can snag on usually luxe brands like Breville and Vitamix—their coffee machines and blenders were just added to the sale.
Best fitness deals
Now is a wise time to save on normally splurge-worthy home gym equipment, like treadmills, ellipticals, vibration plates, or an adjustable kettlebell that costs a fraction of the price of a full weight set. You can also pick up a new yoga mat for less—Manduka’s is the perfect size and has a satisfyingly grippy texture.
Best wellness deals
Kick back, relax, and let these deals do the hard work for you. Whitening strips and a water flosser (which is a whole 50% right now, by the way) will keep your smile looking bright and healthy, while a pair of SmartGoggles from Therabody can help banish tension headaches. Did we mention they’re all on sale?
Best home deals
Cleaning your home feels like less of a chore when you have the right helpers. Right now, you can save big on a slim and cordless Dyson vacuum, a sleek humidifier, a powerful air purifier, or a conveniently compact stain remover.